How Tabletop Photography Can Bring Your Product To Life
Photos by Slava Blazer Photography
Tabletop photography seems so simple. But with the right angle, lighting, and lens, it can be so much more. The best tabletop photography doesn’t just display your product. It tells your brand’s story. First impressions are everything. The right San Francisco product photographer will make sure that your customers get the right idea of what you're offering, right from the very start. But if you want to try your hand at tabletop photography, these tips from the pros will help.
Picture Your Product before Taking its Picture
Where does your product belong? Who's using it? Will the customer buy one, or many? Good tabletop photography isn’t a modeling shoot. It’s an action shoot that shows off your product’s appeal. Think about the following to better position your product:
● Individual or group shot
● Close-up or macro shot
● 360 degrees or single angle
● Location (a room like a kitchen, garage, etc.)
● Background (neutral or colored)
Effects and touch-ups can add a dynamic element to your shots, but it’s best to work with a professional if you want to achieve this.
What Makes Good Photography
Once you have an idea of your ideal tabletop photo, it’s time to set up your photo shoot. There are many things that can make (or break) a good picture. Here’s what you need to prepare before you take a single photo:
● Props: What else is in the picture with your product? A vegetable next to a dicer gives an idea of scale and atmosphere. Don't put too much, but don't make the product look lonely either.
● Surface: This is the tabletop itself. A wooden tabletop adds a rustic feel, which works well for products like candles. A white surface is often used with tech products. The surface tells a huge part of your story!
● Angle: Most products look good at a normal 45-degree angle, but there are some cases where it's better to have the camera at a different angle to create tension or simulate motion.
● Lighting: Lighting sets the right mood. Think about your product’s personality to help with your lighting choice. Is it illuminating and cutting-edge? Or maybe soft and cozy?
Photos by Slava Blazer Photography
Post-Shoot: Where the Real Work Starts
Even if you achieve the most perfect product shots in the history of photography, you’re still going to need to manipulate your media for your marketing efforts. Different audiences will require different moods and messages. You can communicate with them by editing your photography. Even your flagship photos will likely need touch-ups to achieve the vision of your brand’s personality.
Professional Tabletop Photography in San Francisco
If you work hard, you can pull off some pretty good shots with these tabletop photography tips. But you won’t outdo your competitors who are working with professional photographers.
Hire a qualified professional for your tabletop photography in San Francisco and guarantee the success of your product launch. Schedule your FREE consultation today.