Pro Vs. Amateur Real Estate Photography | Real Estate Photography Guide from San Francisco Pros

Images are crucial in real estate. Real Estate Photography in San Francisco matters.

 Most real estate brokers do not spend sensibly on professional photography. Worse, they may not invest at all. Real Estate Photography isn't as simple as it seems. And the quality of photographs matters a lot. Great images and 3D virtual tours can help a real estate agent sell more homes quicker and maintain a better quality of branding and marketing.

However, bad pictures get you nowhere.

Here are five things identified by Real Estate Photography experts in San Francisco that set professional photography apart from amateur photography.

1. Horizon Lines
   Looking from the eye level,

   • Professional Real Estate Photography is horizontal and level; while

   • Amateur photography has crooked horizon lines that cause an imbalanced and distorted image.

   If the horizon line isn't level, viewers will unconsciously conclude that the shot is flawed. Humans have a built-in auto-correction in their minds that makes vistas seem horizontal and level while looking around a room. Crooked lines might lead a viewer to reject photos instinctively.
   

2. Points of View
   Perspectives make images appealing to the consumer.

   • Professional photographers are experts in angles and lighting. They study the scene's structure, lighting, and exposures, then select what instruments to utilize, taking them hours or even days of planning and setup; while

   • Amateur Real Estate Photography's point shootings are poor. Their snaps lack vanishing points. They couldn't employ diagonal lines to create a clear and exciting view from a two-point perspective.
     

3. Angles
   Some angles aren't good for your house.

   • Professional Real Estate Photography knows the ideal angles to show off a house; while

   • Most novice and amateur photographers won't know which angles to use.

   Every property has its obstacles to finding the finest camera angles, but in general, shooting from corner to corner produces the most remarkable results, suggested by the Real Estate Photography troupe in San Francisco. Using the incorrect lens is an indication of amateurism.
   

4. Space and Forms
   This is vital. You must show the floor layout and how the rooms are connected. Your photographs of a bed, a toilet, and kitchen counters give the customer no concept of the layout.

   • Professionals focus on composition the most; while

   • Amateur Real Estate Photography isn't so knowledgeable in highlighting the elements of the property, making the picture pointless.

   Agents consider features, which is why you get close-ups of counters and cabinets. Professional photographers consider the space. The buyer must know that the living room is off the kitchen and that the hallway connects to the foyer.
   

5. Sales
   When it comes to real estate marketing, you may be thinking if it is worth hiring a professional photographer or an amateur one.

   • Professionally photographed properties routinely sold for more than the asking price; while

   • Properties sold slower with amateur photos.

   Hiring a professional photographer for real estate photos is a no-brainer. It will pay for itself in the greater sales price and faster sales. The return on investment is therefore relatively high and almost always worthwhile.